This is campaign that we do for PT Honda Prospect Motor, Indonesia, All New HR-V "Nothing But Outstanding" Sustaining Campaign 2020, still part of the Honda HOPEFUEL, a thematic campaign that Honda Corporate launched during pandemic Covid-19, Honda try to boost sales by giving a customer easier way to own Honda (by online order with good rewards such as: 0% interest & test drive from home) this social campaign also aims to motivate Hondaisme (people of Honda in Indonesia) to keep up the spirit, don't give up & always take care of their healthiness.
1st key Visual:
Title: "Popped-up from your phone"
1st key Visual Application.
Title: "Popped-up from your phone"
All New HR-V: Big Outstanding Offers carousel promo on Instagram.
This concept express the easiness of order Honda by online, own an urban trustworthy crossover All New HR-V with just "a click away" from your fingertips on your Handphone.
2nd key Visual Application.
Title: "Welcome pad, welcomes your Honda"
2nd key Visual Application.
Title: "Welcome pad, welcomes your Honda"
All New HR-V: Outstanding Way To Buy carousel promo on Instagram Feed, this concept shows how easy to order Honda, with Home & Pickup Service & Online Order, just sit down & relax, your trustworthy urban crossover All New HR-V is on the way to your home.
3rd key Visual:
Title: "Slide-up to your garage"
All New HR-V: Outstanding Way To Buy promo on Instagram Story format.
3rd key Visual Application.
Title: "Slide-up to your garage"All New HR-V: Big Outstanding Offers carousel promo on Instagram.
This concept express the easiness of order Honda by online, own an urban trustworthy crossover All New HR-V as easy as slide the car from Honda dealer to your home.
